Our Story

Inventiveness, Tribe, Humility, Certainty and Audacity

To explore uncharted territories,

To embark on a new journey, or to finish an existing one.


To love unconditionally,

To support one another.


To recognise when you don't know something (and ask for help)

To be open to learning from others.


To be yourself always,

To guide the way, and inspire others.


These are the things that move us.

This is Rivamae.

At Rivamae, we know that personal growth is more than just achieving goals or acquiring possessions. It's about evolving, finding your passions, and staying true to your values. As we all navigate own journey, we eventually discover the importance of identifying what truly moves and inspires us.


At Rivamae, we live by our five core values across everything we do: Inventiveness, Tribe, Humility, Certainty and Audacity. These values guide our decisions and shape our interactions with the world around us.


Rivamae is more than a jewellery brand - we are on a mission to embody the strength, resilience, and elegance that defines every woman.

Loving Unconditionally

ON YOUR TRIBE

“Family is not just about shared DNA, but a bond forged through love, support, and commitment to something greater than ourselves. It's a place where we can be our true selves, without fear of judgment or rejection. Whether it's blood relatives or chosen family, those who we give our time, energy, and love to become an essential part of who we are. They are our safety net, the people we turn to in times of joy and sorrow, celebration and grief. They are the ones who lift us up when we fall and inspire us to become the best versions of ourselves. At Rivamae, we believe that family is not just a word, but a way of life, and we invite you to join our community of love, support, and belonging. “

 Tribe is closeness, growth and inspiration.

Tribe is connection, a bond built on trust.

Tribe is the foundation of Rivamae.

Loving Unconditionally

ON YOUR TRIBE

“Family is not just about shared DNA, but a bond forged through love, support, and commitment to something greater than ourselves. It's a place where we can be our true selves, without fear of judgment or rejection. Whether it's blood relatives or chosen family, those who we give our time, energy, and love to become an essential part of who we are. They are our safety net, the people we turn to in times of joy and sorrow, celebration and grief. They are the ones who lift us up when we fall and inspire us to become the best versions of ourselves. At Rivamae, we believe that family is not just a word, but a way of life, and we invite you to join our community of love, support, and belonging. “

 TRIBE IS CLOSENESS, GROWTH AND INSPIRATION.

TRIBE IS CONNECTION, BOND BUILT ON TRUST.

TRIBE IS THE FOUNDATION OF RIVAMAE


 Tribe is Closeness, Growth and Inspiration.

Tribe is Connection, Bond Build on Trust.

Tribe is the Foundation of Rivamae.

Seeking Obsessively

ON INVENTIVENESS

“Creativity is a powerful force that transcends boundaries and connects people and cultures across the globe. It fuels innovation and drives progress, while also serving as a powerful means of self-expression and discovery. Through creativity, we can break free from old patterns and ways of thinking, and embrace new perspectives and ideas. It allows us to see the world in fresh and exciting ways, inspiring us to pursue our passions and explore new frontiers. By unleashing our creativity, we can build bridges that connect us with ourselves and others, and pave the way for a brighter, more imaginative future. “

Inventiveness makes the unknown visible.

Inventiveness is new.
Inventiveness is our past and our future.

Seeking Obsessively

ON INVENTIVENESS

“Creativity is a powerful force that transcends boundaries and connects people and cultures across the globe. It fuels innovation and drives progress, while also serving as a powerful means of self-expression and discovery. Through creativity, we can break free from old patterns and ways of thinking, and embrace new perspectives and ideas. It allows us to see the world in fresh and exciting ways, inspiring us to pursue our passions and explore new frontiers. By unleashing our creativity, we can build bridges that connect us with ourselves and others, and pave the way for a brighter, more imaginative future. “

INVENTIVENESS MAKES THE UNKNOW VISIBLE.

INVENTIVENESS IS NEW.

INVENTIVENESS IS OUR ANCESTORS AND OUR FUTURE.

Inventiveness makes the unknown visible.

Inventiveness is new.

Inventiveness is our past and our future.

Living Inherently

ON HUMILITY

“Living with the belief that we know everything and only focusing on ourselves is like living with a blindfold. But when we acknowledge our limitations, vulnerability, and our place in the world, we open ourselves up to growth and become more humane. “

Humility Frees Us.

Humility is Powerful.

Humility is Our Way of Life.

HUMILITY FREES US.

HUMILITY IS POWERFUL.

HUMILITY IS OUR WAY OF LIFE.


Believing Fearlessly

ON CERTAINTY

“Living with the belief that we know everything and only focusing on ourselves is like living with a blindfold. But when we acknowledge our limitations, vulnerability, and our place in the world, we open ourselves up to growth and become more humane. “

Certainty gives us direction.

Certainty is soft.

Certainty permeates everything we do.

Living Inherently

ON HUMILITY

“Living with the belief that we know everything and only focusing on ourselves is like living with a blindfold. But when we acknowledge our limitations, vulnerability, and our place in the world, we open ourselves up to growth and become more humane. “

HUMILITY FREES US.

HUMILITY IS POWERFUL.

HUMILITY IS OUR WAY OF LIFE.


Humility frees us.

Humility is powerful.

Humility is our way of life.

Believing Fearlessly

ON CERTAINTY

“Living with the belief that we know everything and only focusing on ourselves is like living with a blindfold. But when we acknowledge our limitations, vulnerability, and our place in the world, we open ourselves up to growth and become more humane. “

Certainty gives us direction.

Certainty is soft.

Certainty permeates everything we do.


Talking Audaciously

ON AUDACITY

“Choosing to face fear, uncertainty, and doubt head-on without allowing them to overpower you is a true act of bravery. It takes courage and determination to embrace audacity, which is an attitude that guides us through life's ups and downs. With every step forward, we become more confident and more capable of achieving our dreams.“

Audacity is a catalyst.

Audacity is the key to change.

Audacity ignites our flame.

Our Story

Rivamae was founded in 2021 by Euphemia Parnell and Thiago Duarte after years of trying many different jewellery brands and consistently being left with tarnished jewellery.


Euphemia and Thiago realised there weren’t any affordable and long-lasting pieces available on the market, and they were growing tired of feeling stuck choosing between fast fashion and luxury brands. It became clear that they weren't the only ones having this problem, and that’s how Rivamae was born.


Our pieces are perfect for any woman wanting to look and feel their best without making a dent in your purse, causing skin irritation or adding one more tarnished chain to your collection! To ensure premium quality jewellery, Rivamae has teamed up directly with world-renowned manufacturers that have decades of experience in the jewellery-making industry. In fact, Rivamae is proud to offer a two-year warranty.


At Rivamae, we believe that beauty shouldn’t come at a cost and we are passionate about creating affordable, elegant jewellery that is high-quality and long lasting. We may not be your first jewellery brand, but we're confident we'll be your last.

Our Team

Starting from humble beginnings just two years ago, Rivamae has grown into a thriving community of individuals who share a passion for creativity, innovation, and beauty. From the very first sketch to the final product, every member of the Rivamae team is fully committed to crafting exceptional jewellery that is as unique as it is elegant. The Rivamae family works tirelessly, collaborating and inspiring each other along the way, to create a collection that exudes confidence, sophistication, and timeless style. With a commitment to excellence and an unrelenting drive for innovation, Rivamae jewellery is quickly becoming a name synonymous with quality and creativity.

Our Goals 

At Rivamae, we understand that our impact goes beyond just creating beautiful jewellery. From the beginning, we have been dedicated to building a brand that reflects our values and commitment to sustainability. While we may not yet identify as a fully sustainable jewellery brand, we believe that every small step counts towards creating a better future.


Rivamae is committed to sourcing materials ethically and reducing our environmental impact. We believe that transparency is key and we are proud to share our journey with our community. Rivamae acknowledges that there is always more to be done and we are constantly exploring new ways to improve. We believe that together with our customers, we can create a more responsible and sustainable future for the jewellery industry.

Audacity is a catalyst.

Audacity is the key to change.

Audacity ignites our flame.

Our Story

Rivamae was founded in 2021 by Euphemia Parnell and Thiago Duarte after years of trying many different jewellery brands and consistently being left with tarnished jewellery.


Euphemia and Thiago realised there weren't any affordable and long-lasting pieces available on the market, and they were growing tired of feeling stuck choosing between fast fashion and luxury brands. It became clear that they weren’t the only ones having this problem, and that's how Rivamae was born.


Our pieces are perfect for any woman wanting to look and feel their best without making a dent in their purses, causing skin irritation or adding one more tarnished chain to your collection. To ensure premium quality jewellery, Rivamae has teamed up directly with world-renowned jewellery manufacturers that have decades of experience in the jewellery industry. In fact, Rivamae is proud to offer a 2-year warranty.


At Rivamae, we believe that beauty shouldn't come at a cost and we are passionate about creating affordable, elegant jewellery that is high-quality and long-lasting. We may not be your first jewellery brand, but we're confident we'll be your last.

Our Team

Starting from humble beginnings just two years ago, Rivamae jewellery has grown into a thriving community of passionate individuals who share a love for creativity, innovation, and beauty. From the very first sketch to the final product, every member of the Rivamae team is fully committed to crafting exceptional jewellery that is as unique as it is elegant. The Rivamae family works tirelessly, collaborating and inspiring each other along the way, to create a collection that exudes confidence, sophistication, and timeless style. With a commitment to excellence and an unrelenting drive for innovation, Rivamae jewellery is quickly becoming a name synonymous with quality and creativity.

Our Goals 

At Rivamae, we understand that our impact goes beyond just creating beautiful jewellery. From the beginning, we have been dedicated to building a brand that reflects our values and commitment to sustainability. While we may not yet identify as a fully sustainable jewellery brand, we believe that every small step counts towards creating a better future.


In 2021, we launched our Sustainability Report to share our progress and future goals. Rivamae is committed to sourcing materials ethically and reducing our environmental impact. We believe that transparency is key and we are proud to share our journey with our community.


Rivamae acknowledges that there is always more to be done and we are constantly exploring new ways to improve. We believe that together with our customers, we can create a more responsible and sustainable future for the jewellery industry.

Contact Us

Have questions or just want to say hi? Drop us a question

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Contact Us

Have questions or just want to say hi? Drop us a question

Name*:

Phone*:

Email*:

Message: